Shipnet
Stand Design, 3D Renders and Social campaigns
ROLE
Designer
SCOPE
Exhibition stand design, 3D visualisation, art direction, and social campaign assets
OVERVIEW
I joined the team at Bray Leino Splash, a branding agency specialising in technology brands, to work on a major project for their client, Shipnet. The brief was to design a standout exhibition stand for Nor-Shipping, the world’s largest maritime trade show, where Shipnet would unveil its rebrand and showcase its technology products to a global audience.
The challenge was to create an experience that would clearly differentiate Shipnet from its competitors while reflecting the brand’s innovative positioning. Working closely with the wider team, we conducted extensive research and developed a solution aligned with Shipnet’s strategy and business goals.
I played a key role in designing the stand layout, developing the visual direction, and creating detailed 3D renders to help bring the concept to life for the client ahead of production. Alongside the exhibition experience, I also contributed to supporting social campaign assets to amplify the launch and drive engagement around the event.
I also helped shaping the 6 weeks social media campaign, as well as the promotional give away items.
Read more on Bray St's website.
Impact
Designed a visually distinctive exhibition experience for one of the industry’s leading global trade shows
Helped Shipnet successfully launch its rebrand and strengthen brand visibility within the maritime sector
Attracted over 2,000 visitors to the stand across five days
Supported engagement with more than 90 new leads during the event
Contributed to a 35% increase in website traffic following the campaign launc
Received positive feedback from attendees and stakeholders on the overall experience